SAFETY MANAGEMENT PROGRAMME IN MANUFACTURING FIRM USING THE NINTH MILE ENUGU AND GOLDEN GUNIEA PLC (NBPC) UMUAHIA FOR THE EASE STUDY

ABSTRAT: This study investigates the impact of safety management programmes on workers’ performance in Nigerian manufacturing firms, focusing on Nigerian Breweries Plc., Ninth Mile Enugu, and Golden Guinea Breweries, Umuahia. The research critically evaluates existing safety practices, identifies gaps, and examines their influence on employee productivity and organizational efficiency. Utilizing a mixed-method approach, data were … Read more

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THE EFFECTIVE MARKETING COMMUNICATION AS A TOOL FOR GREATER PRODUCTIVITY IN ORGANIZATION (A CASE STUDY OF UNION PLC AWKA)

ABSTRACT: This research explores the critical role of effective marketing communication in enhancing productivity within organizations, with a specific focus on Union Bank Nigeria Plc in Awka. The study aims to investigate the relationship between communication practices and organizational productivity by examining both primary and secondary data sources, including questionnaires, interviews, and company records. Findings … Read more

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CORPORATE STRATEGY AS AN EFFECTIVE TOOL FOR ORGANIZATION SURVIVAL: (A STUDY OF  MTN NIGERIA OWERRI, IMO STATE

Abstract: This research paper investigates the pivotal role of corporate strategy in ensuring organizational survival, specifically in the case of MTN Nigeria located in Owerri, Imo State. The study employs a mixed-method approach encompassing both desk and field research to provide a thorough evaluation of corporate strategies and their effectiveness. The literature review outlines critical … Read more

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TOTAL QUALITY MANAGEMENT: A SINE QUA NON FOR ORGANIZATIONAL EFFECTIVENESS (AN ANALYSIS OF STANDARD TRUST BANK)

Abstract Customer satisfaction is the cornerstone of every successful business, yet traditional management-controlled systems often hinder organizations from achieving this critical goal. This study examines Total Quality Management (TQM) as an essential framework for enhancing organizational effectiveness and fostering customer satisfaction. TQM emphasizes continuous improvement by addressing minor and major issues, refining processes, and focusing … Read more

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AN EVALUATION OF GOVERNMENT INCENTIVES SCHEMES TOWARDS SMALL SCALE: AN EVALUATION OF GOVERNMENT INCENTIVES SCHEMES TOWARDS SMALL SCALE. (A CASE STUDY OF SOME SELECTED SMALL SCALES FIRMS IN ENUGU METROPOLY)

CHAPTER ONE INTRODUCTION   Background of study:    Many economic analysts in Particular have described government incentive schemes towards small-scale business in Nigeria and Enugu metropolis as a well development         especially in this period of low level of economic activity and slow rate of growth of the economy as well as its devastating effects on the demand … Read more

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