Download Category: MASS COMMUNICATION

AN ANAYSIS OF THE USES AND ABUSES OF PUBLIC RELATION IN MANAGEMENT IN SELECTED NIGERIA BUSINESS ORGANIZATION

Abstract This study examines the uses and potential abuses of public relations (PR) in the management of selected Nigerian business organizations, focusing on enterprises within Enugu metropolis. The research explores the relevance of PR in modern business management and investigates whether it is practiced as a top-level management function. Additionally, it evaluates the effectiveness of … Read more

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A COMPARATIVE STUDY ON “THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCASTING” (A CASE STUDY OF THE ESBS ENUGU)

Abstract: This research explores the significance of Pidgin English as a medium of communication in broadcasting, with a focus on its adoption in Enugu State Broadcasting Service (ESBS), Enugu. Originating during the colonial era as a simplified version of English, Pidgin English has evolved into a lingua franca that bridges the gap between Nigeria’s diverse … Read more

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A COMPARATIVE STUDY OF THE ACADEMIC PERFORMANCE OF BOARDING AND DAY STUDENTS IN EDUCATION. A CASE STUDY OF SECONDARY SCHOOL STUDENTS IN OREDO LOCAL GOVERNMENT AREA, BENIN CITY

ABSTRACT: This study explores the differences in academic performance between boarding and day students in secondary schools within Oredo Local Government Area, Benin City, Edo State. Using a sample of 120 students selected through simple and stratified random sampling across three secondary schools, the research employed questionnaires and first-term examination scores to gather data. Simple … Read more

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ASSESSMENT OF THE ROLE OF THE MEDIA IN ANTI – CORRUPTION CAMPAGIN

ABSTRACT: This study evaluates the role of mass media in the fight against corruption in Nigeria, focusing on their contribution to the dissemination of anti-corruption efforts led by bodies such as the Economic and Financial Crimes Commission (EFCC) and the Independent Corrupt Practices and Other Related Offences Commission (ICPC). Corruption has long plagued Nigeria’s socio-political … Read more

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