Download Category: SOCIOLOGY

THE ROLE OF WOMEN IN RURAL DEVELOPMENT: A CASE STUDY OF ABRIBA LOCAL GOVERNMENT AREA OF ABIA STATE IN NIGERIA

CHAPTER ONEINTRODUCTION1.0 Background of the Study Development, in its most holistic sense, is recognised as a multi-faceted transformation involving shifts in societal structures, attitudes, and institutions. It encompasses accelerated economic growth, reduced inequality, and the elimination of extreme poverty. As highlighted by the Central Bank of Nigeria (2000), achieving meaningful development hinges on the capacity … Read more

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UNDERGRADUATES PERCEPTION ON COURTSHIP AND IT’S INFLUENCE ON PRE-MARITAL SEX

Abstract:This study explores the perceptions of undergraduates on courtship and its influence on premarital sex in Nigerian tertiary institutions. As traditional norms give way to modern lifestyles, especially within university environments, students increasingly engage in new forms of romantic relationships, often detached from long-term commitments and guided more by casual sexual encounters. Using a structured … Read more

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COMMUNICATION AND ITS PROBLEMS IN DEVELOPING COUNTRIES (NIGERIA AS A CASE STUDY)

ABSTRACT: Effective communication is foundational to the advancement and cohesion of any society. In developing countries such as Nigeria, communication remains vital to national development, social integration, and political awareness. However, the communication sector in many developing nations continues to face significant challenges stemming from economic constraints, infrastructural deficits, and technological underdevelopment. This paper explores … Read more

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PROBLEMS FACING STUDENTS IN HIGHER INSTITUTION [CASE STUDY OF I.M.T AND SUGGESTED WAYS OF SOLVING THEM

ABSTRACT: This study is designed to enumerate the problems confronting student in higher institution pitching institute of management and technology (I.M.T) Enugu as a case of study and suggested ways to solve them. Academic implication very in various institutions as problem varies amongst student it could be social, psychological, philological or nature. These problem need … Read more

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THE ROLE OF MASS MEDIA IN PROMOTING FAMILY PLANNING AWARENESS AND ADOPTION IN ENUGU STATE, NIGERIA

ABSTRACT: Family planning is a crucial aspect of public health and population control, influencing maternal and child health, economic stability, and societal well-being. This study examines the role of mass media in promoting family planning awareness in Nigeria. It explores how television, radio, newspapers, and digital media influence public perception and adoption of contraceptive methods. … Read more

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EVALUATION OF THE IMPACT OF ROAD NETWORK ON THE SELLING OF AGRICULTURAL PRODUCTS IN ANAMBRA STATE. (A CASE STUDY OF NJIKOKA L.G.A, ANAMBRA STATE)

ABSTRACT: This research evaluates the impact of road networks on the sale of agricultural products in Njikoka Local Government Area, Anambra State, Nigeria. The study emphasizes the vital role that efficient transportation systems play in facilitating the movement of goods from farms to markets, especially in rural regions where adequate infrastructure is often lacking. Utilizing … Read more

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BUREAUCRACY AND EFFICIENCY IN NIGERIAN PUBLIC ENTERPRISE: (A CASE STUDY OF NEPA ONITSHA BRANCH.)

Abstract: This study examines the impact of bureaucracy on efficiency in Nigerian public enterprises, focusing on the National Electric Power Authority (NEPA), Onitsha Branch. Bureaucratic frameworks are fundamental to organizational structures, but they often present challenges that hinder efficiency and service delivery. This research identifies the extent to which bureaucratic inefficiencies affect the operations of … Read more

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COMMUNICATION GAP: EFFECT ON ORGANIZATIONAL PERFORMANCE (A STUDY OF NNEWI NORTH LOCAL GOVERNMENT AREA SECREATARIAT)

ABSTRACT This study explores the impact of communication gaps on organizational performance, with a focus on the Nnewi North Local Government Area Secretariat. Communication is an integral aspect of organizational success, as it ensures the effective flow of information and fosters collaboration among employees and management. The research aims to investigate the existing communication processes … Read more

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AUDIENCE PERCEPTION OF FEMALE MODELS IN ADVERTISING MESSAGES (A STUDY OF “ALWAYS ULTRA” COMMERCIALS) IN ENUGU METROPOLIS

Abstract This study investigates the audience perception of female models in advertising, specifically examining the impact of “Always Ultra” commercials in Enugu Metropolis. Utilizing a survey research method, the study collected data through questionnaires to assess how these advertisements influence viewers’ attitudes toward female models. The findings reveal a predominantly positive perception among the audience, … Read more

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TRADITIONAL MEDIA OF COMMUNICATION AS TOOLS FOR EFFECTIVE RURAL DEVELOPMENT

Abstract: This study examines the role of traditional media as tools for effective rural development, focusing on Iwollo Oghe community in Ezeagu Local Government Area of Enugu State. While modern communication technologies like radio, television, and the internet dominate urban communication, rural communities still rely on traditional media such as the town crier, age groups, … Read more

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